Marketing - Strategic Marketing

Maynooth University

Course code
MH88D MH89D
QQI level
Level 9
NFQ type
Level 9 NFQ
Duration
1 year full-time.
Attendance
Full time
CAO points
Degree - Masters (Level 9 NFQ)
Kildare
NFQ Level 9

Course summary

The MSc Strategic Marketing is focussed on developing high level knowledge and skills in marketing. Marketing is more than just an organisational function. It is a customer-centric, enterprise-wide set of processes, systems, and activities that connect firms and customers in a dynamic global marketplace.