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Ireland

Digital Marketing - Online

The Open College

Course code
5N1364
Level
Level 5
Award
Level 5 Component Award (Level 5 NFQ)
Classification
Minor
Awarding body
QQI
Duration
Students are given ample time (8 weeks) to complete the course and can start it at any time of the year.
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Programme summary

This newly updated online Digital Marketing course will provide a detailed understanding of what Digital Marketing is, major trends and important concepts such as Search Engine Optimisation (SEO), Science of Adwords Traffic, types of Online marketing, eMail Marketing, Viral Marketing, Online PR, and Social Networking etc.

Entry requirements

Entry Requirements / Prerequisites

  • This Digital Marketing course is open to all with general work/life experience.
  • English Language Requirement: Students entering programmes leading to awards at Level 5 are expected to be able to: be proficient at reading, drafting, preparing and understanding information across a broad range of topics, including quantitative information.
  • Learners undertaking this programme must have basic IT skills and access to the necessary equipment to enable them to undertake an online programme: computer, broadband, email, Microsoft, recording equipment necessary for some skills demonstration tasks, and where applicable any other specialised software/equipment.
  • Access to a PC/Mac with internet access to complete coursework.
  • As this programme is delivered through distance learning or eLearning, students must be capable of studying on their own initiative.

Who to apply to

Course provider