Digital Marketing

TU Dublin - Blanchardstown

Course code
TU920
QQI level
Level 8
NFQ type
Duration
4 Years
Attendance
CAO points
273
NFQ Level 8

Course summary

This course in Digital Marketing is the discipline of understanding how and why consumers buy products and services, and using those insights to satisfy consumer wants and needs. Subjects include Marketing, Web Design, Social Media, Advertising, Financial Planning, Online Advertising, Consumer Behaviour and Market Research.